Data Strategy

In today’s product management landscape, a well-crafted data strategy is your compass to success, for now and for the future. We'll help you define a data strategy tailored to your product's needs, ensuring that data engineering, collection, and integration supports your business objectives and growth, enabling you to make important data-led strategic decisions at every step.

Garbage in, garbage out.  Trusted master data is a foundational requirement of reliable business intelligence and effective machine learning models.  The Product Counsel helps organizations understand the gaps in the capability and maturity level of each function within the digital product management trio.

The proliferation of AI has created the need for roles and functions to help combat the challenges around data complexity and access, ML model ownership, fairness, and explainability.  

Whether you're new to A/B testing or already running experiments, our managed services encompass the implementation and supervision of rigorous A/B testing methodologies. This ensures the continual refinement of product features, user interfaces, and pricing strategies, facilitating ongoing product enhancement and improvement.

A personalized and targeted approach to support individuals in developing their product management skills, knowledge, and competencies. It involves working closely with a seasoned product management coach who  provides guidance, feedback, and support to help product managers excel in their roles.